Tuesday, 10 April 2012
The Mysteries of Marketing
It's hard to know how best to tackle the marketing of Billy. Obviously there are the social networks, but the thing that strikes me about that route is that mostly it seems to involve authors promoting their work to other authors. I need to promote Billy to readers, not authors. My search for a winning strategy continues, but in the meantime, I have created another, rather simpler, advertisement, complete with QR code!