I had to share this one with you:
Traffic jams on roads surrounding a newly opened Krispy Kremes outlet in Edinburgh were so bad that police had to be called. Evidently the marketing campaign of offering free doughnuts to celebrate its opening worked a little too well. One man had apparently camped outside the store the night before it opened, but his efforts were rewarded when he won a gold card entitling him to two dozen doughnuts a month for a year.
As much as I love Krispy Kremes (though my wallet and waistline don't) I can't imagine camping outside a store in Edinburgh in the middle of February to get one.
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